Webstop

Guiding Retailers to Digital Success

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Evolving Beyond Print-First Thinking

How retail marketers are rethinking the path from weekly ads to digital-first engagement. Retail circulars are not what they used to be. What was once a physical flyer tucked into Sunday papers is now expected to be dynamic, personalized, and accessible across every screen. As more retailers shift budgets away from print, the way they ...

July 22, 2025
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The Smarter Way to Scale Retail Marketing

Learn how savvy grocers are scaling strategy, creativity, and execution without adding headcount For regional grocers, the digital workload keeps growing, but the team doesn’t. Between circulars, ecommerce coordination, loyalty marketing, digital ads, social posts, and email campaigns, most grocery retailers are now running multi-channel programs with a team of two or three people. That’s ...

June 17, 2025
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Why “Do-It-All” Platforms Fail Retailers When It Matters Most

Find out how smart grocers are using integrations instead. Picture this: a handyman shows up with 15 tools… and only knows how to use one.  The rest? Just for show.  That’s exactly what’s happening with many of today’s digital marketing platforms. In a race to offer everything, websites, ecommerce, loyalty, email, mobile apps, offsite ads, ...

May 5, 2025
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Message Shoppers When Prices Rise Without Losing Trust

Clear and empathetic messaging can strengthen shopper trust and reinforce why your local store remains their best choice. As tariffs and global economic pressures continue to make headlines, grocers are understandably concerned about how shoppers perceive rising prices.  New findings from Intuit Credit Karma show half of U.S. consumers have changed their spending habits in ...

March 28, 2025
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Top 4 Takeaways from the NGA Show

The NGA Show 2025 brought together grocery leaders, retailers, and innovators to discuss the future of the industry. Webstop just returned from an energetic NGA Show 2025 in Las Vegas, where the independent grocery industry came together in record numbers. With over 4,000 attendees (the largest show in NGA history), this year’s event was packed ...

March 5, 2025
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5 Key Takeaways from FMI Midwinter 2025

What you need to know about the event and the evolving digital grocery landscape. A few weeks ago, The JW Marriott Marco Island  transformed into a hub for industry leaders to collaborate, innovate, and propel the food sector toward a sustainable and dynamic future. The FMI Midwinter Executive Conference 2025 once again delivered a high-impact ...

February 18, 2025
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How to Increase Grocery Store Sales with Digital Marketing

The shift from print to digital marketing is no longer just an option for grocery retailers. It’s a necessity. In many ways, the rise of grocery retailers adopting digital marketing represents an evolution of the established relationship between grocery chains and  digital marketing. As shopper behaviors change and adapt and digital platforms dominate consumer attention, ...

February 3, 2025
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Webstop Expands to Meet Retailer Digital Marketing Needs

Boosting retailer capabilities with MarTech and expert know-how. Understaffing and a lack of talented staff are affecting many industries — grocery retailers are no exception. The grocery industry is feeling the pinch of understaffing. Grocery turnover is about 49%, and many stores are reporting that it’s harder and harder to find people who want to ...

September 13, 2024
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The Importance of Effective Grocery Digital Advertising

Digital advertising is essential for grocery retailers to navigate recent market transformations and maintain a competitive edge. In the last five years, the grocery retail sector has witnessed two significant transformations that have reshaped consumer shopping habits and competitive dynamics.  Initially, the pandemic triggered a swift pivot towards online shopping as consumers sought safety and ...

August 15, 2024
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